Freelance Copywriter.
Marketing Professional.
Transcreation Consultant.
I’m a freelance copywriter working between Bangalow in the Byron Bay hinterland and Palm Beach on the Gold Coast.
If you’ve found yourself here, I’m guessing you’re in need of some copy that’s going to dazzle your customers so your brand outshines the rest.
The good news is,
you’re in the right place.
I’m a professional copywriter with fifteen years’ experience in advertising and marketing. I worked for American Express in London and Sydney for five of those years before starting my copywriting business back in 2016.
These days, I help business owners like you get more customers by writing powerful content that will take your brand to the next level.
I work across a range of industries for clients from all over the world. As a result, I’m a highly adaptable copywriter who’s just as comfortable writing about luxury properties and organic skincare products as I am the stock market and financial markets.
Some more about my experience
INDUSTRIES I’VE WORKED IN
• Residential and commercial property
• Financial services
• Travel, food and leisure
• E-commerce
• Online learning
• Health and wellbeing
• Not for profit
COMPANIES I’VE WORKED WITH
• American Express
• Qantas
• Virgin
• Ogilvy
• Sony
• The 02 Arena (London)
• ASDA (UK)
ROLES I’VE HAD
• Brand Consultant
• Digital Marketing Manager
• Account Manager
• Production Manager
• Project Manager
• Media Buyer
• Market Researcher
• Call Centre Manager
QUALIFICATIONS
• Masters Degree in Twentieth Century Art History, Goldsmith’s College, University of London
• BA (Hons) Degree in Humanities (Philosophy), University of Brighton
• Certificate in Creative Writing, University of Sussex
• Postgraduate Diploma in Counselling, Australian College of Applied Psychology
• Graduate of the Australian Writers’ Centre
Why choose me to help you?
Easy. My experience speaks for itself, and my services are totally affordable. What’s more, I’m reliable, hardworking, and stay calm under pressure. I’m also driven to help others achieve their goals. So helping you grow your business is going to work for both of us.
Kind words about my copywriting.
Working with Suzanne is a pleasure and her attention to detail is second to none. Suzanne takes the time to understand our business needs and is often planning ahead and foreseeing what we might need before we even know it ourselves. Nothing is ever too much trouble and we are always super impressed with Suzanne’s professionalism and ability to research and produce such high-quality copy. We would recommend her to anyone needing a copywriter.
After presenting our vision and the creative direction we planned to achieve for our brand-new early learning centre website, Suzy's voice shined through. We were delighted with the copy; engaging, spoke directly to the audience, flows exceptionally well and captured all we had asked for. Suzy delivered incredible content and exceeded all our expectations. The feedback from everyone to date has been brilliant!
"Suzanne was engaged to re-write our website and write blogs for us initially. She has completed all of this in an impressive manner that has exceeded expectations. Her language is conversational and connects well with our clients. Suzanne is easy to work with as she can either work on and improve a draft document or research and create a blog with minimal guidance. I am very happy to recommend Suzanne as a copywriter for your business."
"Thank you so much for this incredible content, we’re thrilled with your copywriting and ability to mix technical lingo with easy-to-read language. We’re appreciative of your dedication and timeliness and really do appreciate your professionalism."
'We recently worked with Suzanne on a copywriting project and had a great experience! She is friendly, knowledgeable and writes awesome copy. Thanks Suzanne!'
"Suzanne got her head around the Byron Bay Film Festival brief quickly and in high-pressured circumstances threw herself into the project with good-humoured willingness. She wrote articles including reviews in online arts and lifestyle magazines, newspapers and the festival's own website. Along with her creative flair, Suzanne made amendments when needed on the festival site and social media outlets, jumping in to make the changes promptly. Her technical skills came in very handy."
"I have had the pleasure of working with Suzy on many copywriting projects over the past 8 years. Most recently I retained her services to review and re-write one of our tired press ads. The resulting ad saw an immediate uptake in sales and I have now asked her to rewrite others. Her cheerful disposition, professionalism, and ability to undertake any given task with ease is why I have no hesitation in recommending Suzy and look forward to working with her on many more copywriting projects".
"It's a delight to be working with Suzy again. Her attention to detail, results and professionalism is why I have complete confidence when consulting with her on any copywriting project".
"I approached Suzy because I had a complex document that needed a succinct executive summary. Suzy reviewed the document and researched the subject matter and got what was 50+ pages of industry-speak into a 2-page summary that could be clearly understood by anyone. One thing I really liked was that Suzy got it right first time, her use of language was excellent, to the point and produced the desired result."
“Suzy has a knack for breaking down complex technical copy into short, easy to read/understand, digestible chunks. It also helps that she is a calm and organised project manager. She can handle pressure with ease and is a veritable delight to work with. Would work with her again in a heartbeat."
“Suzy worked on our customer journey copywriting project and wrote great SEO friendly content and metadata. She's also written new product sales scripts for our inbound telemarketing team and user-friendly instruction manuals for third-party vendor management. Suzy has an eye for detail, is organised, passionate about the consumer and a laugh to work with. Look no further!”
"Suzanne Donovan has been an invaluable support in my writing career. Her feedback on my novels, particularly on my early drafts, has always been honest, insightful and full of wisdom and clarity. Suzanne has a broad understanding of literature and is able to understand and critique work from wildly different genres. Her love of the written word came through when commenting on my work. Her thoughtful comments on everything from pace, dialogue and character helped to clear away the fog and enabled me to see my own work in a better light”.
How my copywriting service works in 4 easy steps.
The Quote
Just pick up the phone, send an email – whatever suits you – and we can chat through your copywriting project. Once I’m clear about what you’re after, I can provide an accurate quote and timeline, so there’ll be no surprises along the way. Just so you know, I ask for a 50% deposit upfront on all copywriting projects.
The Brief
Once you’re happy with the cost of your copywriting project, and you’ve paid the deposit, it’s time to take the creative brief. This is an absolutely essential part of the creative process, as I need to fully understand your business, your competition, your brand and the outcomes you want from the copy before I start work.
The Work
I’ll provide the first version of copy to you on or before the agreed date. 100% guaranteed. You take a look through and provide any comments so that the next round takes us almost there and the final round is just about dotting the “I’s” and crossing the “T’s”. It’s as simple as that.
The Invoice
Once I’ve delivered the final round of copy (unless you approve it at an earlier round) – your copywriting project is complete. I’ll invoice you for the amount outstanding within seven days.